Top 5 Social Networking Apps on iOS in Portugal: Q4 2023

In Q4 2023, the performance of the top five social networking applications on the iOS platform in Portugal exhibited interesting trends in terms of downloads, revenue, and weekly active users. Here’s a closer look at each app's performance:

WhatsApp Messenger saw a fluctuating trend in its downloads, starting with approximately 6.8K downloads in late September and peaking at about 19.5K by the end of December. Weekly active users hovered around 1.4M, maintaining relative stability throughout the quarter.

Telegram Messenger experienced a steady increase in weekly revenue, peaking at around $1.4K in the final week of December. Downloads varied, reaching a high of approximately 8.9K in late October and ending the quarter with about 6.5K downloads. Active users showed some fluctuations but remained around the 150K to 165K range.

Facebook demonstrated a consistent performance in both revenue and downloads. Revenue peaked at roughly $1.2K in early November, while downloads surged towards the end of the quarter, reaching around 9.9K in the final week of December. Active users saw a steady increase, ending the quarter at approximately 873K.

Threads, an Instagram app had a notable increase in downloads, starting with about 9.4K in mid-December and rising sharply to approximately 25.9K by the end of the month. Active users followed a similar trend, starting at around 9.1K and growing to about 46.3K by the end of December.

Messenger showed varied download numbers, peaking at approximately 7.5K in the last week of December. Revenue was minimal, with occasional spikes such as $95 in early December. Active users saw a significant increase towards the end of the quarter, reaching around 621K.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.